r/TampaBayLightning Lightning 13d ago

Ye shall forever be knows as the Ice Palace

Post image

In all seriousness, this name sucks. It’s giving loser energy.

205 Upvotes

94 comments sorted by

112

u/pocketpryscila Vasilevskiy 13d ago

Having a sports arena with a possible nickname of "The Bench" might be the worse name choice ever.

28

u/TurlingtonDancer Lecavalier 13d ago

a consulting firm should have the awareness that the name objectively sucks

20

u/rhodesleadnowhere Lightning 13d ago

They’re an M&A firm, they don’t give a fuck.

7

u/Pale_Garage 13d ago

Vinik wall street buddies. No one else would sponsor.

7

u/Lightning_Octopus21 Paul 13d ago

why would no one else sponsor? It's in view of most of the city, cruise passengers, Selmon, high value apartments, Downtown Skyscrapers, etc.

Seems like an absolutely incredible spot for advertising, let alone all of the online traffic. I mean the only reason I've heard of Amalie Motor Oil is because of their deal, and I think most people on here can probably relate

5

u/Ok_Discount_9727 #1 BS 13d ago

It’s publicity they don’t care

31

u/rhodesleadnowhere Lightning 13d ago

Mega loser energy. It gives me the ick. We played at the fucking ThunderDome, the Ice Palace, and now BENCHMARKKK an M&A firm. jesus christ it’s over we’re cooked

Do I need to buy the naming rights? Ffs

13

u/MisterEinc Perbix 13d ago

Could be worse. Could be Amerant.

6

u/OGHamToast Hedman 13d ago

It would be extremely fucking cool if a bunch of fans made a gofundme to buy the naming rights and just name it something completely unhinged/unrelated to any company.

1

u/Froim1 8d ago

Idk what you’re talking about, The Bench is an awesome nickname

45

u/NebraskaAvenue KUUUUUUUUUUUCH 13d ago

Such a horrible fucking name

26

u/Far_Awayy Boat Parade Enthusiast 13d ago

It's a mouthful to say and generally a bad name.

51

u/jhawk1969 Lilleberg 13d ago

There will never be a day when I call it something other than the Ice Palace.

26

u/andrewthemexican Lecavalier 13d ago

Started as St Pete Times Forum for me

7

u/IndividualCup7311 Addicted to MS Paint 13d ago

Peak

4

u/False_Rhythms St. Louis 13d ago

Same

3

u/Godgod3434 13d ago

ya thats all ive ever called it lol

5

u/rhodesleadnowhere Lightning 13d ago

Iykyk

18

u/thejawa Lightning 13d ago

Ice Palace 🤝 Orena 🤝 Citrus Bowl

Not giving a shit what name y'all slap on the building.

33

u/BucsBroo KUUUUUUUUUUUCH 13d ago

This sucksss 😭

24

u/rhodesleadnowhere Lightning 13d ago

Our arena is named after an M&A firm! Could it be less cool? I reject this reality.

2

u/cavemannnn Hagel 13d ago

Could be an accounting firm. That would be less cool.

3

u/BucsBroo KUUUUUUUUUUUCH 13d ago

Idk PwC arena sounds better than benchmark international

42

u/angry-mob 13d ago

Yes name it after a company that does what?

“Global mergers and acquisitions firm that provides business owners and operators with solutions for growing and exiting their businesses”

Hell yeah brother 🤙

27

u/Surfbud69 Vasilevskiy 13d ago

sounds like a scam

5

u/rhodesleadnowhere Lightning 13d ago

😂😂😂

8

u/rhodesleadnowhere Lightning 13d ago

It’s diving “distressed investment”

2

u/weirdakitted-edc Vasilevskiy 13d ago

Shit, I could do that...

50

u/Advanced_Candle9272 #1 BS 13d ago

Gross. I’m calling it Amalie until I die

8

u/misplaced_Floridaman 13d ago

Amalie was a silly product to sponsor a hockey rink, but at least its name sounded good. This new one is garbage.

15

u/Numbness007 13d ago

Nah, that's the forum, I refuse to call it anything else

13

u/OldGuyInFlorida 13d ago

...and I'm "Ice Palace" old....
...hold on, I'm actually Espo Hall old but that's somewhere else..
...but when a youngster says "Amalie Arena" I know we're thinkin' of the same place.

6

u/Numbness007 13d ago

I disagree, I feel like the venue is more suited to be called a forum because of its shape and its location in comparison to something like an arena, an arena can be anywhere. A forum can only be in a city center, go back to the Greeks. Ice Palace was also equally suitable, I just prefer how the forum sounds.

4

u/krashe1313 13d ago

How about the Thunder Dome old? 🏒😂

2

u/OldGuyInFlorida 13d ago

Here’s a ThunderDome story:

I went to college 3-hr drive from TD. Many of my college chums were Northerners who supported Bs, Pens, Craps, et al. So we would go even if it was a Tuesday or Sunday night. Here’s how we could afford it:

In right-center field, there was a football field goal. We’d pay a reasonable fee to kick a make-able FG and win “free tickets” to the next weekday game.

9

u/Jaded-Preparation-89 13d ago

I will always refer to it as the Ice Palace no matter what it’s named.

9

u/IndividualCup7311 Addicted to MS Paint 13d ago

This is so lame

9

u/AskTheNavigator Lightning 13d ago

First -I get it - marketing. But what percentage of fans actually used Amalie motor oil? How many will use Benchmark? I hate the (company name arena” format. Benchmark International Arena… YUCK. Too big of a mouth full, too hard to pronounce smoothly. I believe the arena should have a team related permanent name, sponsored by (company). I just wish there was someone who could buy the copyright and just permanently name it the Thunder Dome, sponsored by (company name).

2

u/_SmashLampjaw_ Hedman 13d ago

But what percentage of fans actually used Amalie motor oil?

Pretty much anyone who used generic store brand, they just didn't know it.

2

u/AskTheNavigator Lightning 13d ago

TIL… but then again, how would you know you were supporting Amalie unless you read the fine print, and even then….?

9

u/Sensitive_Mousse_445 Vasilevskiy 13d ago

This might be the worst arena name in sports. Holy fuck that sucks. It'll always be the Ice Palace in our hearts. Fuck this corporate bullshit

6

u/deathcultcy 13d ago

Nap time

8

u/Debcori1 13d ago

Should we just shorten Benchmark to the BM?

4

u/InterestingFeeling35 #1 BS 13d ago

I'm picking up what you are putting down.

2

u/rhodesleadnowhere Lightning 13d ago

Anything except “Bench.” How about no

2

u/Ok-Competition5019 13d ago

The baby mama area?

1

u/topshelfcreative #1 BS 13d ago

BM...as in Bowel Movement....

3

u/Debcori1 13d ago

Uhh, yeah

1

u/topshelfcreative #1 BS 13d ago

Just clarifying for others 🤣🤣

8

u/Kjohnstonuscg 13d ago

I know it’s not the same place but The Thunderdome was dope back in the day. 

1

u/rhodesleadnowhere Lightning 12d ago

Games at the Thunderdome went off!

7

u/citymanc13 Lightning 13d ago

I miss the TBT Forum, even Amalie Arena was smooth with the illiteration.. this new name is AWFUL awful

5

u/SnapShotFromTheSlot 13d ago

There's no sponsor that's going to not make me call it the Ice Palace. I'm not even going to bother remembering the name because nobody will use it.

1

u/rhodesleadnowhere Lightning 12d ago

The. Coolest. Name. Ever.

5

u/myloveislikewoah Hedman 13d ago

We’re each going to continue to call it either Ice Palace, St. Pete Times Forum, or Amalie Arena.

This is a horrible, horrible corporate name, that belongs to a horrible, horrible business.

On the bright side, it’s still better than Amway Arena.

6

u/Ok-Instruction-8951 13d ago

Always the ice palace for me but if they going to use a sponsor name it needs to at least fit the city and team name. Teco energy center would be a better choice.

4

u/Glassmerlin 13d ago

I'd rather see it called "The Manure Dome" than refer to an acquisition firm. Atleast the former has some value in the grand scheme.

5

u/Bravesfan8 13d ago

This is such a stupid name for a sports venue

5

u/GretSeat Lightning 13d ago

I have never understood the idea of buying an arena and then using your business' name... It sounds so fucking stupid.

Just buy it and keep the name as "the ice palace". No one hears the arena name and says "wow that reminds me i need to buy into more of their product!"

4

u/just_breathe18 13d ago

Almost as bad as the 800 ask Gary amphitheater.

2

u/rhodesleadnowhere Lightning 13d ago

Please make it stop

3

u/bignellie 13d ago

The massengill douche dome works better than riding the bench

4

u/JerryJackman13 McDonagh 13d ago

Gross

5

u/Quaint_Potato 13d ago

So wait, does this mean we won't know about being Manly Men and switching to Amalie Motor Oil?!!

4

u/rhodesleadnowhere Lightning 13d ago

I actually enjoyed those commercials!

3

u/svanxx KUUUUUUUUUUUCH 13d ago

At least it won't change names like the local broadcast has every couple minutes.

Stupid name but all these names are stupid now. At least Tropicana field is still a good name, until they name it something dumb when the new stadium is built.

3

u/honkie-mcgee Lightning 13d ago

Zzzzz...

3

u/wild-thundering 13d ago

For real???

2

u/rhodesleadnowhere Lightning 13d ago

IKR!!

3

u/nwillyerd 13d ago

I know how y’all feel! The Brewers will always play in Miller Park to me, not American Family Field

3

u/20Viper07 13d ago

Mayor Jane Castor should have came up with a name (maybe together with Vinik, Benchmark, and the fans) that would be a universal "forever" name and have Benchmark currently sponsor it.

Kinda like how some of the college football bowl game names are (Allstate 'Sugar Bowl', Goodyear 'Cotton Bowl', etc.).

0

u/Pale_Garage 13d ago

She is clueless worthless Mayor she cant even lead a mid-market city. She doesn't have enough brain cells to come up with a name.

3

u/HockeyRules9186 13d ago

Nope it will always be the THUNDERDOME

3

u/bmxrcodol04 12d ago

It does NOT roll off the tongue well, so other hockey teams and tourists will laugh at the name. I'm embarrassed

2

u/LMurch13 13d ago

The BIA Ice Palace?

3

u/JaxBoltsGirl Distant Thunder 13d ago

I could live with that. Ice Palace would be better, but don't think that will ever happen.

2

u/TampaJeff Hedman 13d ago

Maybe we just use “BIA”, like it’s an airport……

(Even though that’s already Bastia–Poretta Airport in France, we’ll still take it!)

2

u/Adam_Friedland_TAFS St. Louis 13d ago

This SUCKS uggh how lame

2

u/PossibilityNo7349 Lightning 13d ago

Its better than "...The Former Rays Owner Stadium"

1

u/Timcwalker 13d ago

Amalie is motor oil.

1

u/sprinklesfactory 12d ago

What does this company even do? Gives blooduscker business about business vibes.

1

u/VoidsansHalcyon Hedman 12d ago

What a horrible fucking name. Ice Palace has always been a superior name.

1

u/Unearth1y_one 10d ago

Sounds like shit

1

u/speckmon 8d ago

bring back the THUNDERDOME

1

u/Pale_Garage 8d ago

We have to suffer with this miserable name for the next 10 years. Business must be good they didn't say the amount, but its reported Amalie's 11 year deal was $62 million.

1

u/Pale_Garage 13d ago

As I said the do nothing Mayor Castor there just to be there. She had nothing to do with this. Tampa needs a Mayor that does something worthwhile for the city.

0

u/PurpleFar6235 13d ago

Meh, it doesn’t matter. Yes, the non sponsored names were cool; Thunderdome, Ice Palace, but those were the worst years for the team. So, whatever, as long as it brings in money for us to be competitive and stay competitive, I don’t give a fuck.